Presentation folders
Design the folder around what it needs to carry and reveal.
A folder connects cover hierarchy with pockets, inserts, card slots and handling. Resolve its contents and capacity before the structure is approved.
Structure creates the experience
The reveal matters as much as the cover.
The recipient encounters the cover, opening spread, pockets and inserts in sequence. Each area has a different content and production role.
Start with the documents and how they will be assembled, then confirm the folder structure, stock, finish and artwork.
- Pockets
- Card slots
- Inserts
- Capacity
- Assembly
Decisions to resolve
Map content to the physical structure
The final dieline and production requirements must come from the confirmed folder route.
- 01Document capacity
- Number, size and thickness of sheets or booklets
- 02Pocket structure
- One or more pockets and the required holding depth
- 03Card slot
- Whether a business card or other insert needs a dedicated position
- 04Cover hierarchy
- The first message and visual identity before opening
- 05Inside artwork
- Information that supports the documents without competing
- 06Assembly
- How inserts are supplied, packed and approved for the job
Build the brief
Do not finalise artwork on an assumed dieline
Confirm the folder structure and template before applying important content near folds, cuts, slots or glued areas.
Include in the brief
- Document and insert sizes
- Required capacity
- Pocket and slot needs
- Quantity and versions
- Stock or finish expectation
- Artwork status
- Assembly requirement
- Delivery location
Print quote
Ready to discuss presentation folders?
Include the intended use, quantity, artwork status, delivery location and the decisions above. The team will confirm what is practical for presentation folders.